I’m Lovin’ It!
1988-1995
Ronald McDonald Training
If you ever want to feel invisible, do some work with Ronald McDonald.
No matter where you go with him or what you’re doing, all eyes will be on the guy with the red hair and the big shoes.
Together, MVP and McDonald’s have created training programs, magic projects, school visit videos, and much more. We shot a series of school shows that involved student and teacher participation, music, games, and, of course, magic.
After we finished taping each show, we’d head back to the studio where we’d shoot the secrets behind the magic so Ronalds in other parts of the country – and around the world – would know how to perform them.
Not just any clown can direct at Midland Video.
Here’s one of our favorite Ronald tricks - the “paper tear.”
We couldn’t include the secret “how to” part of the video because if you saw it, we’d have to kill you.