Ahhhhh....Chooooo!

American Academy of Asthma, Allergy and Immunology

Obviously, we create video projects because it’s our business.

It’s also nice if we can help people in the process, like with this 2007 project we did on allergies and asthma. The DVDs were created to help physicians explain the causes and cures for these ailments to their patients.   We interviewed experts in each field, shot examples of medical treatment, showed people sneezing and coughing, discussed treatment options.

But as with many things in life there were unintended consequences.

 One of the experts we interviewed, Dr. Asriani M. Chiu Associate Professor of Pediatrics Children’s Hospital of Wisconsin, provided a very helpful interview, but it wasn’t until well after the project was over that she really saved the day.

Asriani M. Chiu, MD

Associate Professor of Pediatrics

Children’s Hospital of Wisconsin

Here are a couple clips from the videos which were produced in both English and Spanish.

Dad

A few months after the project was complete, my father complained that he had this nagging cough and it had gone on for months.  Not constant but annoying. 

I remembered Dr. Chiu saying during her interview that any cough that goes on for that long isn’t normal and something should be done.

Even though my 83-year old father was a bit out of the “pediatric” years, Dr. Chiu took him on as a patient, changed his medication and three days later he called astonished that his cough had vanished. 

 He’s been symptom free ever since and that little bit of knowledge we got from Dr. Chiu was a big improvement for both the DVD and my father’s health.

(Side note:  During the interview, Dr. Chiu pointed out to us that she does realize that her name A. Chiu does seem too perfect for an allergy and asthma specialist.)